B
2
Ad Sets
5
Ad Variations
$700/mo
Budget
Canada
Market
Challenge
Bushido needed to reach wholesale buyers — dojo owners, gym operators, and martial arts school operators — across Canada. No existing META ad presence and no conversion tracking in place.
Solution
We built a full META Ads strategy from research through execution: competitive audit, audience architecture (School Owners + Fitness Facility Managers), custom conversion events, and 5 ad variations targeting B2B wholesale signups. Website conversion tracking was configured with Wholesale Signup Page View and Wholesale Signup Completed events.
Result
Campaign structure built and launched with 2 ad sets, 5 ads, warm custom audiences, and full conversion tracking. First-mover advantage in Canadian martial arts equipment META advertising.